Success for your firm starts with your people. My ability to effectively manage a team, develop departmental process, lead effective client interactions, and deliver the benefits of usability & virtual community research makes me an effective and experienced communicator. What does this mean for you? A focus on results transfers to a passion for success for my clients. And clients like success.
Design is business. Effectively managing a creative team takes more than great design skills, it takes an understanding of the business side of design. My experience as a Creative Director has allowed me to build a design team from the ground up, documenting department process, creating hiring process and structure for salary reviews and incentive programs.
Growth comes from the constant drive for knowledge. As Sally Hogshead says, "Aspire to be the dumbest person in the room". Through an active involvement in national design business conferences and a continued service of executive board level positions for professional organizations such as AIGA and the American Advertising Federation's Ad 2, I have had the opportunity to create dialogue with a diverse group of professionals about their process and business development. Their experience and success become my knowledge base for the next solution.
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